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What should be on an author’s business card?

Don’t go without a business card. The best business cards are the ones that stand out in the fishbowl, and demand attention before being slid into a wallet, but that doesn’t always mean expensive or...

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4 SEO Tips for Your WordPress Blog – Part 1: Images

  SEO stands for Search Engine Optimization – a vital part of making sure that your website or blog gets seen. Essentially what this means is that if you have great SEO, your chances of getting on the...

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Kroger Bookseller Program Sets up Local Authors for Selling Success in the...

Recently, I have had the distinct pleasure of getting to know Deborah K. Frontiera, the Coordinator for Kroger’s Bookseller Program, by way of the Lexicon Writers Conference Facebook Fan Page. A seller...

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What Should I Tweet Today? Part #1

“What on earth should I tweet?” This is one of the most popular questions that I have received from clients over the years. The idea of writing tweets completely overwhelms even some of the best...

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Authors, QR Codes Aren’t just for Computer Geeks (anymore)

You may have seen the typically black and white spotty squares displayed on everything from hanging posters, billboards magazine ads, direct mail, t-shirts, postcards, right down to business cards....

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4 SEO Tips for Your WordPress Blog – Part 2: Categories

If you have a blog you likely have categories set up. A category allows for a broad grouping of different blog topics. For example we plan to blog about the following main categories: design, social...

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Book Cover & Blog Design Tip: Use Legal Images

There are several things that you should consider when working on the design of your book cover but there is one thing that matters above all things. Make sure that you have written permission to use...

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You should own your domain name

If there is one thing that I would like to recommend to all business owners above all things it is that you must own your url. I have run across so many people that started their blog on...

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Guest post: Words of encouragement from one author to another

Today, we wanted to share the words of an extremely hard-working author dedicated to the craft of writing AND to marketing and networking. Below, Minnie Lahongrais corresponds with an author new to...

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Anne Lamott and me: honoring our moms

Anne Lamott and me: honoring our moms She of dreadlocks fame, Anne Lamott, NYT bestselling author of several memoir pieces and novels, seems to be stepping quietly and quickly into my part of town...

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Dallas-Fort Worth columnist, author & speaker Dave Lieber keynotes for...

I can’t believe it’s been a year since Lexicon Writers Conference made its debut. Ralph’s Design & Deli launched our author and book marketing brand around that time, as well as our own ebook. We...

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